Customer information is one of the most valuable assets a company owns. Corporations worldwide spend a significant amount of their marketing budgets to acquire strategic customers, prospects and other business-related data. Industry statistics show that B2C data perishes at an average rate of 1–2% per month while B2B data, deteriorates at a rate of 1–2% per week.
Our data verification services ensures companies in maintaining the highest possible level of data accuracy and immediacy. This is essential for the most successful execution of any data-driven direct marketing, CRM or data warehousing initiative.
What is data verification?
This is the process where data are checked and validated to make sure that it is still valid and free from any errors. We will help to call up the database and ensure the lead’s contact information are still valid. This includes their current company, role, contact number and email addresses.